襄阳职业技术学院学报

江苏职教出海品牌在经历滑行蓄势孕育期、加速起跑拓展期、巡航爬升调整期和平流飞跃稳定期四个建设历程后，已构建形成“省域政府统筹+国际工程牵引+合作平台赋能”的整体发展格局。然而，相较于浙江省“丝路学院”、山东省“班·墨学院”等已具有广泛认知度与品牌效应的省域职业教育出海标杆，“郑和学院”在国际影响力拓展与全球认可度提升方面仍存在差距。亟待从制度保障、内涵建设、标准输出和价值认同等维度协同发力，以实现江苏高等职业教育“出海”整体竞争力提升的目标。

The brand development of Jiangsu's vocational education going global has traversed four distinct phases–the taxiing and incubation phase, the acceleration and expansion phase, the cruising and adjustment phase, and the stable leap-forward phase–ultimately establishing an integrated development framework characterized by "provincial-level government orchestration, international project leadership, and cooperative platform empowerment". However, compared to provincial benchmarks in vocational education going global that have gained wider recognition and strong brand effects, such as Zhejiang's "Silk Road College" and Shandong's "Ban-Mo College", the "Zheng He College" brand still shows a gap in terms of international influence and global recognition. Therefore, it is imperative to make coordinated efforts across multiple dimensions, including institutional support, connotative development, standards export, and value recognition, to achieve the goal of enhancing the overall global competitiveness of Jiangsu's higher vocational education.